Real News Public Relations is the country’s first all-journalist Dallas based PR firm, staffed exclusively by former award-winning reporters, editors, producers, and marketing experts.
Having seen the failures of the public relations industry first-hand from within the news room, CEO Jeff Crilley founded Real News PR with a vision to equip his company with a team of media experts. The mission of Real News PR is “to deliver publicity at the speed of news, with the purpose of delivering results instead of promises.”
We guarantee success because unlike other Dallas PR firms, our unique approach is most effective since we speak “journalist.” We work with our clients to develop stories that the media will love and in a language they understand. Paired with the team of journalists, our marketing experts build the brand and awareness that makes an impact.
We tell our clients story through a variety of ways including:
Brand building through the credibility of being in the media
Positive news coverage
HD Video series
Image promotion through social media channels
Targeted speeches in front of audiences that care about your message
Responsive, mobile-friendly websites, optimized for search engines
At Real News PR, we believe our most important job is helping our clients tell their story. We do that through a variety of ways, including getting positive news coverage, creating high quality videos for your website, promoting your image through social media, booking speeches to get you in front of your target audience, and even by helping you get found through search engines by optimizing your website.
When it comes to your company, brand is everything. It represents your company both in the media and in your customer’s mind. Your brand is your company’s personality, and you definitely want a personality your customer will approve of, remember, and prefer every time they decide to purchase.
If a crisis occurred today… right now… at your company, what would you do? Take a moment to really stop and think about it—what would you do? Do you have a team ready to respond? Does your company have a plan in place that protects your employees, operations and reputation? What are you going to tell the media when they arrive, as they inevitably will?
Our SEO experts have in-depth knowledge of how popular search engines such as Google, Yahoo, and Bing evaluate, interpret and rank websites in response to a search keyword. Our SEO team will create a strategy that is specific to your requirements and ensure that your website scores high on the criteria employed by popular search engines to rank websites.
The Real News PR video team has broadcast journalism experience, which results in our shoots being produced “news-style.” Our clients find that this lends a certain air of credibility and timeliness to our videos and leads to a better quality product overall.
Public speaking is a popular marketing medium because it is so incredibly effective. Something magical happens when a great speaker takes the stage. Never before has the skill of public speaking been held in such high regard. The President is based on their ability to communicate, and now even the most reluctant CEO is having to polish their speaking skills for everything from board meetings to public events.
How you let the world know about your new product can make all the difference between success and failure. There’s an old saying, “If you build a better mousetrap, the world will beat a path to your door.” That’s just not true anymore. There are plenty of wonderful mousetraps out there that no one will ever buy because nobody knows they exist.
Although many design companies are focused on a business model based around finishing sites as quickly as possible, we focus on making sure that you get a site you are thrilled about. The Real News PR-Web, we strive to create a unique Internet presence for your company or brand that’s aesthetically pleasing, search engine friendly, long-lasting, and that meets and exceeds your expectations.
The success of Real News PR has been nothing short of meteoric. I’ve been with them since they opened their doors and have literally done hundreds of national and local media interviews thanks to their contacts and news know-how.
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