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Press Release Distribution

Our press release services make writing and distributing your next company announcement to the media easy.

Maximize Your Media Coverage with Our Press Release Distribution and Writing Services

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As former members of the news media, our team of publicists have a unique advantage when it comes to gaining attention for our clients: we understand the inner workings of a newsroom and the demands placed on reporters.

At our PR firm, we specialize in creating engaging and effective press releases that help our clients receive the recognition they deserve.

Jeff Crilley

Founder & CEO Jeff Crilley started Real News PR in 2008 after an Emmy-award winning career of 25 years as a TV reporter in major markets, including Dallas.

Our clients have been featured on hundreds of media outlets, including...

Various news media outlets that our clients have been featured on

How we help with press release writing

Writing a successful press release can be a daunting task, but with our team of experienced former journalists servicing your account, you can be confident that your message will be clear, concise, and impactful. 

Before we begin writing, we work closely with you to understand your goals and the key points you want to highlight. This ensures that our statement to the press will be tailored to your specific needs and will effectively communicate your message.

Once we have a clear understanding of your objectives, we use our experience and expertise to craft a news release that is engaging, informative, and easy to read. We pay careful attention to the structure, tone, and style of the press release, ensuring that it is well-written and professional.

At the end of the process, you will have a release that is compelling, informative, and effective at communicating your message to your target audience. With our team of experienced journalists and PR professionals on your side, you can be sure that your press release will make a lasting impact.

Raining Press Releases
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How we help with distribution to media outlets

Once your release is written, the next step is to ensure that it reaches the right people. This is where our comprehensive distribution network comes in. We have connections with top media outlets, industry influencers, and key decision-makers. This means that your press release will be seen by the people who matter, and will have the best chance of getting the exposure it deserves.

Our distribution network is highly effective and efficient. We will carefully target the right audience for your press release, and make sure that it reaches them in a timely manner. This will help to maximize the impact of your press release, and ensure that it generates the results you are looking for.

We understand the importance of getting your press release in front of the right people. That’s why we have spent years building and refining our distribution network. With our help, your press release will reach the right audience and get the exposure it deserves.

Related PR Services

A press release is just one way to get media coverage for your brand. We have many other PR tools in our tool belt that may be more effective.

What should you do if a negative news story happens? Our team of experienced journalists will work with you to develop a crisis plan.

Ace your next interview with coaching and workshops from our team of expert journalists, who have spent most of their lives presenting behind a camera.

We don’t just speak Spanish. We speak journalism. Our Hispanic PR division helps promote brand awareness in the Hispanic community.

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Our Distribution Process

1. Initial Consultation

We will schedule a meeting with you to discuss your goals and the key messages you want to convey in your release.

2. Writing

Our team of experienced writers will craft a compelling media release that captures the essence of your message and is easy to read.

3. Review and approval

You will have the opportunity to review and approve the final release before it is distributed.

4. Distribution

We will use our comprehensive distribution network to ensure that your press release reaches the right people and gets the exposure it deserves.

5. Follow-Up

After your press release has been distributed, we will follow up with you to see how it performed and if there is anything we can do to improve for future releases.

Why Real News PR?

We have been working with Real News PR for a little over two years, and our experience has been fantastic. The media attention and PR spots Real News has facilitated continue to improve our brand awareness and increase the speed to trust for our organization. If your company is looking for quality exposure, Real News is the PR firm for you!”

-Jennifer P., Chief of Staff of Tech Company & Real News PR Client

Frequently Asked Questions

A press release is a written or recorded communication that is distributed to the news media, typically in order to announce something newsworthy, such as a new product or service, an upcoming event, or a significant achievement. Press releases are typically written in a standardized format and are designed to provide relevant and interesting information to reporters and other members of the media.


Sending a press release can be an effective way to generate media coverage for your business. A well-written press release can help to communicate important information about your business, such as new products or services, significant achievements or milestones, and upcoming events, to reporters and other members of the media. This can help to raise awareness of your business and increase its visibility, potentially leading to increased interest from customers and investors. Press releases can also be a valuable source of information for reporters and can help to establish your business as an authority in its field.



A press release should include all of the relevant and interesting information about your announcement, presented in a clear and concise manner. This may include details about the product or service being announced, the reason for the announcement, and any relevant background information. A press release should also include contact information, such as a phone number or email address, so that reporters can follow up with any additional questions.


There are a few different ways to distribute a press release. You can send it directly to reporters and other members of the media who cover your industry, either via email or by mail. You can also use a press release distribution service, which will distribute your press release to a wider audience of reporters and media outlets. Additionally, you can post your press release on your own website or social media channels, which can help to increase its visibility and reach.

Press releases are typically written to announce something newsworthy to the media. Some common types of press releases include product announcements, event announcements, and company updates. Press releases may also be written to announce partnerships, new hires, or other business developments. Some press releases are written to announce research findings or to provide information about a new study. In general, press releases are used to share information with the public and to generate interest in a topic or story.



Contact Us to Learn More About Our Press Release Distribution Services

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