We'll help your association get noticed.
We specialize in PR and marketing services for associations, professional societies, member organizations, and advocacy groups to stand out in their industries.
Our Association PR packages position your organization as a thought leader in your field by ensuring your internal and external communications strategies are managed and top notch.
Our Association PR services have helped countless member organizations and enhance their notoriety:
- Planning and executing marketing and public relations activities
- Maintaining relationships and communications with media, bloggers, and analysts
- Media training to ensure your organization’s leadership will ace the interview every time
- Increasing credibility and brand awareness through media appearances on TV, radio, print, and podcasts
- Video production of annual meetings, virtual events and live streamed conferences
- Development and distribution of press releases
- Enhancing organic Google rankings through Search Engine Optimization
- Driving social media engagement on Linkedin, Facebook, and Youtube
Our Association PR Services
We offer a wide range of PR and marketing services to empower associations to grow
For our Association and Member Organization clients, we combine our comprehensive suite of content marketing services with managed PR and marketing strategy.
Association PR and Marketing packages often include:
- Online Brand Reputation Monitoring
- Media Training
- Virtual Event Management and Production
- Positive interviews with credible news media outlets
- Content Marketing
- Dedicated Account Manager
- Media Appearance Recording & Capturing
- Social Media Sharing of Media Appearances
- Press Page & Digital Newsroom
Get your association noticed with positive press mentions and interviews with major news outlets.
Host your next annual meeting or conference both in-person, as well as through a live-streamed webinar, with our turnkey event production services.
Our team will help your organization’s leadership understand the media, what drives reporters, and how to answer difficult questions to ensure they nail the interview every time.
Depending on your industry, associations can often find themselves the target of negative news campaigns. Our team will guide your organization through the storm and help you manage your crisis PR situation.
Your association’s members expect to hear from you. When they do, your communications should demonstrate high value and quality We offer videography and podcasting services to make creating your newsletter and social media content easy while you are in complete control the messaging.
Increase your association’s search engine rankings to drive increased membership and ensure that when people are searching for your organization, they both find you and see results that present your group in the best light.
Our Process
1. Consultation & Kick-Off Call
The first step is for you our team to connect with your association's leadership. We'll meet with your committee chair(s) and board to discuss your PR and marketing goals and establish a meeting schedule.
2. Managed PR & Marketing Services
We get to work on generating positive media opportunities and high quality content for your association.
3. Monthly Progress
Each month we review the results of our campaign with you in order to plan new content and refine our strategy.
Why Real News PR?
“We have been working with Real News PR for a little over two years, and our experience has been fantastic. The media attention and PR spots Real News has facilitated continue to improve our brand awareness and increase the speed to trust for our organization. If your company is looking for quality exposure, Real News is the PR firm for you!”
Jennifer P.
Chief of Staff of Tech Company & Real News PR Client
Types of Associations We Work With
We have experience working with a wide range of associations and member organizations, so we know how to deliver results for your leadership, committees, and members.
- Professional Associations
- Trade Associations
- Member Organizations
- Non-Profits
- Professional Societies
- Consortia
- Standards Organizations
- Advocacy Groups
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Frequently Asked Questions
There are several ways an association may benefit from hiring a PR firm for public relations services.
First, a PR firm can help an association raise awareness of its activities and initiatives. This can help attract new members and support for the association’s cause.
Second, a PR firm can help an association manage its reputation and respond to negative or inaccurate information. This can help protect the association’s reputation and maintain the trust of its members and stakeholders.
Third, a PR firm can provide the expertise and resources necessary to develop and implement an effective PR campaign. This can help the association achieve its communications goals more efficiently and effectively.
Overall, hiring a PR firm can help an association effectively promote its work and achieve its objectives.
There are several PR strategies that an association can use to grow its membership.
First, your association can use our media relations services to increase awareness of its activities and initiatives. This can involve issuing press releases, pitching story ideas to journalists, and coordinating interviews with key association leaders.
Second, your association can use social media to engage with potential members and promote its events and programs. This can involve creating and sharing engaging content on platforms like Twitter, Facebook, and LinkedIn.
Third, your association can use our content marketing services to provide value to potential members and establish the association as a thought leader in its field. This can involve creating and sharing podcasts, blog posts, articles, and other educational content on your association website and other channels.
Overall, a combination of these PR strategies will help your organization effectively promote itself and grow its membership.